Manhattan theatre club

The AKA digital team has successfully reskinned the MTC’s Home and Show Pages to the new design and functionality. AKA launched the new MTC website in 2021. However, considering the entertainment industry's state and requirements post-COVID, the client felt the site's main pages weren't lively, inviting, or vibrant enough. AKA was tasked with rethinking the new design and functionality based on the newest and best web practices. Pages went live a month apart, both launches went incredibly smoothly, and the client is happy with the outcome. Today MTC home page utilizes an opening high-res video and conveys the most important announcements in large symmetrical banners. The Show Page now completely restructured the user journey, where large portions of content were reworked, utilizing the show's artwork and reformatting most of the module for condensed information architecture and consistent user flow. AKA has also introduced our new Mobile Calendar Implementation- Mobi Scroll, which allows easy and fast ticketing calendar access on mobile devices and leads to a faster and more seamless checkout process.  

Check out the site here.